EvenBet Gaming Report Highlights Obstacles Facing the iGaming Segment

Article by : Erik Gibbs Jan 23, 2024

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In a recent e-book, EvenBet Gaming offers a comprehensive exploration of the iGaming sector’s current trends and challenges. The findings, based on extensive research and interviews, highlight recruitment as a major obstacle to growth for many industry CEOs.

The research involved over 170 in-depth interviews with iGaming professionals from Europe and Asia, encompassing a significant number of CEOs and business development executives representing various verticals and markets within the industry.

In addressing the foremost concerns of CEOs and founders in the iGaming industry, regulation and heightened competition take precedence, closely followed by the significant challenge of recruitment.

The landscape has become increasingly demanding in attracting and hiring new talent, prompting firms to adopt innovative approaches such as utilizing HR marketing strategies to showcase workplace culture, career opportunities and unique perks, particularly when expanding into new markets.

The insights gleaned from the e-book, titled ‘Core iGaming Trends and Challenges in 2023,’ provide a comprehensive understanding of key issues within the industry.

The e-book delves into critical industry insights, revealing that over half of the respondents highlight the importance of social media marketing (SMM) in building brand awareness.

Additionally, the integration of artificial intelligence (AI) into iGaming operations stands out as a significant trend, enhancing efficiency, personalization and the overall user experience.

The study identifies the substantial growth of Crash Games, signaling a global shift toward providing faster gaming experiences tailored to shorter attention spans.

The industry witnesses a persistent demand for technological advancements, spanning new features, mechanics, improved user experience (UX) and solutions to challenges such as poor internet connectivity.

Notably, regulation emerges as the foremost challenge, encompassing changes in existing territories and uncertainties arising from ambiguity within emerging markets, as reported by the surveyed professionals.

EvenBet Gaming’s commitment to offering insightful perspectives on the global iGaming industry is evident in the development of the e-book. The company seeks to provide operators and industry stakeholders with valuable information to guide their future decisions and investments.

CEO Dmitry Starostenkov emphasizes the strategic decision to conduct in-depth interviews with industry specialists, recognizing the scarcity of such research in the iGaming sector.

The goal was to delve into unexplored territories and gather raw, authentic insights. Starostenkov highlights the mission to collect unfiltered data that accurately reflects the market’s pulse.

Through nearly a few hundred interviews, EvenBet Gaming achieved a level of depth rarely reached before, as demonstrated in the e-book, showcasing the company’s commitment to a comprehensive understanding of the industry.