Caesars Palace Combines Live Blackjack With the NFL
Timed strategically with the highly anticipated Super Bowl LVIII in Las Vegas, Caesars Palace Online Casino unveiled its latest live dealer game, Caesars Football Blackjack.
The announcement was made on the social media platform X (formerly Twitter), revealing the availability of this NFL-themed live dealer blackjack game exclusively for Michigan players.
Caesars Entertainment holds the exclusive privilege among casino operators to utilize the NFL shield for promoting its online gambling activities within the US. This unique endorsement stems from a significant online casino partnership established with the renowned US football sports league in 2021.
The recently unveiled Caesars Football Blackjack is a distinctive take on the classic blackjack card game. Notably, the game features a customized blackjack table adorned with the iconic NFL logo, enhancing the overall gaming ambiance. Notably, while facilitating the game, the croupiers do not sport football jerseys.
Executives at Caesars have expressed that this innovative addition marks a significant stride in enhancing players’ engagement by integrating the NFL into their live dealer offerings.
The Michigan-based online casino, already renowned for its extensive array of live casino games, boasts a diverse selection, including roulette, craps, baccarat, poker and various iterations of blackjack tables. These are all hosted by charismatic dealers in real time, adding to the immersive gaming experience.
In a strategic move, Caesars Entertainment introduced a standalone online casino app under the brand Caesars Palace in August 2023.
This initiative aimed to complement the existing casino section within its sportsbook app. Notably, players in the Wolverine State have the flexibility to access casino games through both platforms.
However, the dedicated Caesars Palace app stands out with its expansive inventory of games. Since the inception of this standalone casino app, Caesars has actively pursued expansion, securing strategic partnerships with software vendors to enrich its gaming portfolio.
In a noteworthy collaboration during November 2023, Caesars solidified a deal with EveryMatrix, gaining access to the SlotMatrix aggregation platform and further enriching the game lobby with the inclusion of Digital Gaming Corporation as a partner.
The positive impact of these enhancements became evident in 2023, with Caesars witnessing a remarkable 32.1% surge in revenue compared to the previous year.
The online casino, operating through its standalone platform and the casino section integrated into the sportsbook, amassed a record-breaking $87.4 million in revenue in Michigan for 2023.
Beyond the captivating live dealer games, Caesars Palace stands out with a vast selection of thousands of slots and enticing promotions in the Michigan online casino scene.
Currently holding the fifth position among online casinos in Michigan, the strategic maneuvers at the outset of 2024 underscore Caesars’ ambitious expansion plans in one of the most significant iGaming markets in the United States.
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