BetMGM Launches Online Hybrid Dealer Game MGM Bonus City in Michigan

Article by : Erik Gibbs Aug 6, 2024

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BetMGM has recently launched its innovative online hybrid dealer game, MGM Bonus City, in Michigan, making it the second state in the US to host this unique gaming experience. Initially introduced in New Jersey late last year, MGM Bonus City merges Inspired Entertainment’s advanced technology with green screen techniques, virtual CGI, and real dealer footage, providing an immersive and engaging platform for players.

MGM Bonus City incorporates various gameshow elements and four MGM-themed bonus rounds, which transport players to Las Vegas. Here, they can spin the wheel and place their bets in a lively, interactive environment.

The game’s dynamic setup allows players to choose from eight possible outcomes on the big wheel, with themed rounds highlighting iconic MGM Las Vegas properties such as Bellagio, New York-New York, Luxor, and MGM Grand.  Additionally, the game occasionally awards a special multiplier that can significantly boost the player’s winnings, enhancing the excitement and potential rewards.

Oliver Bartlett, VP of Gaming Product & Content at BetMGM, praised Inspired Entertainment’s execution of MGM Bonus City, noting the seamless integration of virtual and live elements. Bartlett expressed enthusiasm about expanding the game to other states as regulations permit, reinforcing BetMGM’s commitment to delivering unique and high-quality gaming experiences.

Brooks Pierce, President and CEO of Inspired Entertainment, echoed Bartlett’s sentiments, highlighting the game’s cutting-edge technology and engaging gameplay. Pierce emphasized that MGM Bonus City sets a new standard for the iGaming industry by blending live dealer features with dynamic virtual environments, creating a distinctive and appealing gaming experience for players.

BetMGM’s expansion into the Great Lake state with MGM Bonus City aligns with the company’s broader strategy to offer innovative and exclusive content across its markets. BetMGM Casino currently features over 2,800 titles in its North American markets and boasts one of the largest state-by-state exclusive jackpot networks.

The company’s recent financial performance reflects its growth and success, with net revenue from operations reaching $1 billion in the first half of this year. Adam Greenblatt, CEO of BetMGM, pointed out these results as pivotal in laying the groundwork for the company’s future growth and success.

Looking ahead, BetMGM has plans to introduce MGM Bonus City in Pennsylvania, further expanding its footprint and offering this unique gaming experience to a broader audience. This strategic expansion underscores BetMGM’s dedication to enhancing its product offerings and maintaining its position as a leader in the online gaming industry.

Overall, the launch of MGM Bonus City in Michigan marks a significant milestone for BetMGM and its partners, demonstrating the company’s innovative approach and commitment to providing top-tier gaming experiences.