BetMGM brings iconic Buffalo slot to New Jersey’s iGaming space

Article by : Erik Gibbs Sep 11, 2023

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BetMGM has made an exciting move in the world of online casinos. The gaming operator has become the first internet casino provider to offer the beloved Buffalo slot game by Aristocrat Leisure on its iGaming platform in New Jersey.

This marks another significant step forward for BetMGM and gives players in the Garden State a chance to enjoy a time-tested favourite.

Buffalo slots have been a staple at brick-and-mortar casinos for over a decade. The gaming alternatives have gained immense popularity among gamblers. Now, BetMGM is bringing this fan-favourite slot to the digital realm, starting with New Jersey.

The operator has plans to expand access to Buffalo slots on its iGaming platforms in other state markets, including Michigan and Pennsylvania, shortly. BetMGM is already a significant player in the US online casino industry, boasting one of the most significant market shares.

The Buffalo slot game by Aristocrat has won the hearts of countless players with its exciting gameplay and potential for big wins. It’s a 20-line 5×4 slot game where all players aim to win by filling the screen with Buffalo symbols. This slot offers a thrilling experience with its 5×4 reel setup and numerous opportunities to strike it rich.

BetMGM, a joint venture between MGM Resorts International and Entain Plc, previously agreed with Aristocrat’s Anaxi business to provide gaming content. The latter is Aristocrat’s real-money online gaming entity and was established to strengthen the company’s presence in the iGaming sector.

The introduction of Buffalo in New Jersey and its forthcoming availability in Michigan and Pennsylvania is a significant development. In iGaming, content is the key, and slot games are particularly high-margin offerings.

Players are eager to access the duplicate titles they love from land-based casinos in the online environment, and Buffalo fills that demand for BetMGM users.

Buffalo has long been a hit at brick-and-mortar casinos across the United States. Its popularity is due to a combination of factors, including an impressive return-to-player rate of nearly 95%, low variance, and numerous ways to win beyond hitting the largest jackpots.

While US casinos are continuously updating their slot offerings, the ongoing iGaming boom demonstrates a substantial audience for online classic slot titles.

Many slot enthusiasts enjoy playing these games on digital platforms, prompting internet casino operators to provide a wide range of titles to cater to their preferences.

The outlook for iGaming remains promising. Only six US states, including Connecticut, Delaware, Michigan, New Jersey, Pennsylvania and West Virginia, permit online casinos. However, this number is expected to grow in the coming years as more states explore opportunities to generate revenue through online gaming.

One undeniable factor is that iGaming generates more revenue and profits than sports wagering. Online casinos are particularly appealing to customers because they offer the convenience of playing from home while providing the potential for substantial jackpots.

BetMGM’s online casino is a testament to the allure of iGaming, boasting over 1,500 games and one of the most extensive state-specific exclusive jackpot networks. In the first half of 2023 alone, the company was awarded nearly $75 million in jackpots, and it is on track to surpass the $100-million jackpot milestone set in 2022.

This demonstrates online casinos’ continued growth and success, making BetMGM’s introduction of Buffalo slots an exciting development in iGaming.