It Took Them Long Enough! MGM Will Relaunch Mirage On August 27
It seems that the US gambling market is slowly recovering. The other day it became known that the Mirage, which is managed by MGM, will finally open its doors to visitors after several months of a break. Company officials have already rushed to announce that the casino will operate exclusively on a clear security plan after the reopening.
It includes a developed set of protocols and procedures required to protect the entertainment staff and guests from Covid-19. Some of the most obvious steps that the operator will take to prevent the virus’s spread are:
- Checking the temperature of employees and guests.
- Provision of personnel and visitors with protective face masks.
- An increase in the number of points with disinfectants.
- The use of mobile technologies for conducting contactless financial transactions.
The gambling establishment staff will also be required to wear protective masks and gloves when cleaning rooms. The protocols also specify that personnel must wear new protective equipment each time they clean up the next room. The security protocols also stipulate that valet parking will not be available anytime soon. This only means that guests will have to park their cars on their own. However, this is unlikely to cause a rush of indignation.
The company initially chose to gradually open gambling establishments across the country.
The stake was made to provide every casino and hotel with maximum security measures against Covid-19. The incumbent president also noted the importance of opening the casino. These steps allowed a massive number of employees to get back to work. Such a decision will play a decisive role in the recovery of the US economy. The gaming company has already reported a whopping $50.4 million net loss for the H1. As a result of the doors being closed due to the Covid-19 pandemic, the largest gaming operator’s net revenue fell by more than 60%. In 2019, the same figure was $6.4 billion, which is $2.5 billion more than this year.
Mirage is far from the first casino MGM Resorts has opened following the reduction of related restrictive measures. The first to open their doors were such assets as Las Vegas resorts Excalibur and Luxor. These gambling houses were able to restart their business in June. However, some were able to receive guests even back in May. This concerns MGM Gold Strike, which is based in Mississippi. It opened its doors on May 25.
According to information from the American Gaming Association, the gross revenue of gambling houses in the United States for the first half of 2020 experienced a 45.6% decline. However, the United States is far from the only market where MGM’s business has seen colossal economic losses.
The Chinese market also showed the strongest stagnation during the first and second quarters of 2020. A sharp decline in tourist traffic to the region led to the fact that MGM faced revenue fell by 78.8% to $306.6 million. MGM Resorts International is one of the most prominent US holding companies that owns and operates casino resorts throughout the country. The company’s facilities include casinos, hotels, conference rooms, restaurants, shops, and other entertainment venues.
To recap, the company was founded by Kerkor Kerkorian on January 29, 1986, and is headquartered in Las Vegas. After merging with Caesars Entertainment, the operator has become one of the largest gambling brands in the United States. Nevertheless, due to the situation with Covid-19, even this giant could not avoid the most considerable economic losses in the entire history.